Privacy Policy

Effective Date: 22-09-2025

At ElevateX Marcom, we value your trust. This Privacy Policy explains how we collect, use, and protect your personal data when you use our services, including our omni-channel communication platform EchoX, WhatsApp Business APIs, RCS messaging, SMS, email, and other marketing solutions.

1. Information We Collect

  • Business Information: Company name, contact person, billing details.
  • Account Information: Name, email, phone number, login credentials.
  • Usage Data: API requests, message delivery logs, performance analytics.
  • Communication Data: Content of messages (where required for delivery), recipient phone numbers/emails.
  • Device & Technical Data: IP address, browser type, device identifiers.

2. How We Use Your Information

We use collected information to:

  • Provide and improve our services (including message delivery & fallback).
  • Verify customer identity and authenticate accounts.
  • Enable communication via WhatsApp, RCS, SMS, voice, and email.
  • Comply with legal requirements and platform approvals (Meta, Google).
  • Prevent fraud, abuse, and unauthorized access.
  • Send service updates, notifications, and support communication.

3. Sharing of Information

We do not sell or rent your data. We may share data only with:

  • Trusted Service Providers (e.g., telecom operators, WhatsApp/Meta, Google).
  • Regulatory Authorities when required by law.
  • Business Partners/Resellers (if applicable, with proper consent).

4. Data Retention

Message logs are retained only as long as necessary for delivery and compliance. Personal data is retained for the duration of business relationship or legal requirement. You may request deletion of your data at any time.

5. Security

We use encryption, secure APIs, and strict access controls to protect your data. However, no transmission over the internet is 100% secure — you share information at your own risk.

6. International Transfers

Your data may be processed outside your country, but always with adequate security measures and in compliance with GDPR and other applicable regulations.

7. Your Rights

You have the right to:

  • Access, correct, or delete your personal data.
  • Withdraw consent at any time.
  • Request a copy of your data in a portable format.

8. Third-Party Compliance

By using our services, you also agree to the privacy and data policies of Meta, Google, and telecom providers involved in communication delivery.

9. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with revised effective dates.

10. Contact Us

For privacy-related inquiries: privacy@elevatexmarcom.com